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Pharmaceutical Rush Business Game

2021-01-13 14:00 2021-01-16 16:30 Pharmaceutical Rush Business Game

This serious game on Pharmaceutical Marketing is a seven-day online management simulation, focused on marketing strategy. It helps participants to develop their understanding and command of the whole marketing decision-making process for health products and drugs, from design strategy to sales execution.

Since teams are composed of members from several universities, students will also benefit from virtual mobility and an intercultural experience. An expert (Mrs. Vera DICKMAN) will lecture students on interculturality during the kick-off and the debriefing sessions.

Certificate of participation delivered to each student attending all rounds; ECTS credits depending on your own university and faculty rules.

More information here

chez soi / at home
Thematic : Education, International, EUGLOH

In a team of European students, manage the marketing strategy of a virtual pharmaceutical company, and compete against other teams for the first place.

  • Public
    Réservé à certains publics
  • Event type
    Formation
  • Conditions

    On registration

  • Dates
    13 - 16 January
    02:00 pm - 06:00 pm
  • Location
    chez soi / at home

This serious game on Pharmaceutical Marketing is a seven-day online management simulation, focused on marketing strategy. It helps participants to develop their understanding and command of the whole marketing decision-making process for health products and drugs, from design strategy to sales execution.

Since teams are composed of members from several universities, students will also benefit from virtual mobility and an intercultural experience. An expert (Mrs. Vera DICKMAN) will lecture students on interculturality during the kick-off and the debriefing sessions.

Certificate of participation delivered to each student attending all rounds; ECTS credits depending on your own university and faculty rules.

More information here