The Master's degree in Influence and Public Affairs trains students for careers in communications, particularly in large service companies with strong public impact, associations, and in political affairs in the broadest sense. The program is structured as a paid apprenticeship and prepares graduates for entry into high-level segments of the job market.
The Master's degree in Influence and Public Affairs is a two-year program with direct admission possible in the second year. The program is structured as an apprenticeship over the two years and prepares graduates for entry into high-level segments of the job market.
Information
Skills
Students who have completed the second year of the Master's program:
- Design editorials and write high-level content (press releases, documents, internal and external communications).
- Establish necessary diagnostics for effective communication at all levels.
- Developing effective communication strategies.
- Support leadership in steering communication strategies.
Objectives
Students:
- Deepen their general knowledge and mastery of specific skills related to communication professions.
- Enhance their apprenticeship training by combining practical skills and expertise with social sciences.
- Synthesize the theoretical and practical knowledge acquired during their training at a high level, particularly through their thesis work.
- Work in teams and jointly develop knowledge and practices.
Career Opportunities
Career prospects
Journaliste
Chargé de marketing / communication
Assistant de communication
Chargé de communication
Chargée de communication
Agent de communication
Attaché de presse
Adjoints aux managers, directeurs ou responsables marketing, communication ou stratégie commerciale
Conseiller en communication
rédacteur.rice web
Further Study Opportunities
Doctorat
Concours administratifs
Fees and scholarships
The amounts may vary depending on the programme and your personal circumstances.
Calendar
Capacity
Available Places
Target Audience and Entry Requirements
Holders of a completed first year of a Master's degree, or external transfer after M1.
Application Period(s)
From 15/03/2026 to 31/05/2026
Supporting documents
Compulsory supporting documents
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Communication des ONG et de l'humanitaire | 1 | Annualisé | 12 | ||||||||
| Plaidoyer | 1 | Annualisé | 6 | ||||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Politiques de la globalisation | 3 | Annualisé | 24 | ||||||||
| Transition écologique : comment sortir de l’impasse ? | 1 | Annualisé | 6 | ||||||||
| Sociologie des controverses contemporaines | 2 | Annualisé | 24 | ||||||||
| Anglais professionnel | 2 | Annualisé | 24 | ||||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Sociologie du travail journalistique | 2 | Annualisé | 12 | ||||||||
| Relations presse et mediatraining | 2 | Annualisé | 24 | ||||||||
| Analyse de l'opinion (sondages) | 2 | Annualisé | 12 | ||||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| "Communication politique et travailler dans un cabinet ministériel" | 1 | Annualisé | 6 | ||||||||
| Communication publique | 1 | Annualisé | 15 | ||||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Stratégies de lobbying | 4 | Annualisé | 36 | ||||||||
| Lobbying : outils et techniques (think tank, fabrique de l'amendement) | 4 | Annualisé | 21 | ||||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Communication de crise | 2 | Annualisé | 12 | ||||||||
| Influence online | 2 | Annualisé | 12 | ||||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Acteurs et dispositifs du débat public | 2 | Annualisé | 15 | ||||||||
| Concertation et démocratie participative | 3 | Annualisé | 24 | ||||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Stratégies de communication corporate | 1 | Annualisé | 9 | ||||||||
| Marketing des territoires et des elections | 3 | Annualisé | 18 | ||||||||
| Rédiger un appel d'offres | 1 | Annualisé | 9 | ||||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Communication et inclusivité | 2 | Annualisé | 9 | ||||||||
| Mécennat et sponsoring | 1 | Annualisé | 6 | ||||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Mémoire | 15 | Annualisé | 4 | 50 | |||||||
| Pitch et préparation à la recherche d'emploi | 2 | Annualisé | 17 | ||||||||
Training campus